Alienware Interactive Game

Overview + Challenge

Who was Donkey Kong’s original captive? What does DEVO mean? Why don’t girls like me? When Alienware – the market leader in high performance gaming PCs -  tasked Battle with engaging their core online audience, the solution was simple – a geek-fueled trivia death match!  Battle created a head-to-head trivia throw down with categories that included movies, music and video games. The Flash-based game included features like dynamic promo insertion, leaderboards, and a healthy dose of animated eye candy.  Fun, fun and….fun!

Services Provided

Alienware Interactive Game